The truth is the writing is on the wall. This is not some crazy Jetsons future that we are trying to predict. We are living in what was predicted several years ago. We won’t be able to effectively compete in common staple foods category for much longer.
Often, we don’t even know what our challenges or concerns are until they have magically disappeared. Nobody thought taxi’s were a nuisance until there was a better option. This is where tech can come in. To spot the white space before we even know what's a problem.
It’s not traditional Agritech, it’s not blockchain, it’s not IOT, it’s probably all of those oriented to a problem, which is how do we reproduce the sustainable outcomes that occur in short supply chains where transparency is high, over longer supply chains?
There has long been discussion that New Zealand suffers from low productivity numbers relative to the rest of the developed world. In crude language, New Zealand is stuck in the industrial revolution, while the rest of the world has moved onto the information age.
It is inevitable at one point or another for a company to realize that spreadsheets are not scalable. As a result, someone will be tasked with going through a procurement process to bring in the system of all systems to digitize and move the company forward.
How do we continue to grow economic outcomes, reduce environmental impacts, and improve social outcomes in the Agri-food sector?
Its no secret I was raised in early adopter “Hippie” culture. I often joke that it was back in a time that we hippies still needed to make money. That is only to point out that we’ve been “social enterprising” before it was a term. We didn’t have the luxury of taking corporate or government money and doing good with it. We had to build the good into our business models from day dot.
The hemp industry is long regarded as "the industry that never took off". Across the country there are big plans being hatched for hemp crops and their products: from food and fibre, to medicine and building products and beyond.
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